Press Releases

June 25, 2020

MEDIACENTRAL LAUNCHES NEW COMPACT FORMAT FOR ITS NEWSPAPERS

Print versions of NOW Magazine and Georgia Straight updated to enhance reader experience, improve environmental sustainability and reduce operational costs NOW and Georgia Straight join The Guardian, The Independent and other leading papers by migrating to a reader...

June 11, 2020

ECENTRALSPORTS TO ENTER WAGERING MARKET WITH AFFILIATE ESPORTS-FOCUSED BETTING PLATFORMS

Affiliate marketing with top gambling sites set to monetize MediaCentral’s recently launched dedicated esports and egaming media channel ECentralSports enters the esports gambling market by introducing an affiliate model with leading betting platforms including: ...

June 9, 2020

AN OPEN LETTER TO SHAREHOLDERS FROM THE CEO

Over the past eight months we have emerged as the largest publisher of alternative titles in Canada, serving ~6.5 million readers each month1 Prior to the COVID-19 pandemic, we were forecasting an annual consolidated run rate of approximately C$7 million in revenue...

June 4, 2020

MEDIACENTRAL PARTNERS WITH iMD HEALTH GLOBAL PROVIDING READERS WITH EVEN GREATER ACCESS TO HEALTH INFORMATION

NOW Magazine and the Straight’s readers provided with extensive library of clinical medical information aggregated and curated by iMD Health Global MediaCentral identifies digital health market as emerging trend and offers trusted resources in public service to i...

June 2, 2020

MEDIACENTRAL LAUNCHES ECENTRALSPORTS AS VIDEO GAME AD SPENDING DOUBLES

Publishing house continues to expand its influential audience through content diversification and targeting global emerging markets MediaCentral expands roster of alternative media brands with launch of ECentralSports ECentralSports set to capitalize on estimated U...

May 21, 2020

MEDIACENTRAL TO LAUNCH IN-HOUSE DIGITAL MONETIZATION ENGINE

AdCentralDirect Forecasted to Deliver Average of over $5 Million in Annual Advertising Sales from MediaCentral’s Digital Readership Alone New proprietary tech-driven agency solution will connect brands to influential consumers opening new revenue channel for Medi...

May 14, 2020

NOW MAGAZINE PRINT READERSHIP CONTINUES TO CLIMB FURTHERING OPPORTUNITIES TO MONETIZE THROUGH DIGITAL TRANSFORMATION

2020 Vividata Spring Study Showcases Nearly 10% Growth in NOW’s Print Audience Compared to Vividata’s 2020 Winter Study NOW monthly print readership increases to 1,776,000 Print audience grows by 9.3% within three-month period   Continued audience growth a...

May 12, 2020

NOW MAGAZINE, GEORGIA STRAIGHT AND CANNCENTRAL ACHIEVE EXPONENTIAL DIGITAL GROWTH FOR SECOND CONSECUTIVE MONTH

MediaCentral Transforms and Begins Monetizing Legacy Urban Publications into Profitable Digital Media Platforms MediaCentral’s reports strong increases in monthly users, sessions and pageviews Platform integration boosts traffic across nowtoronto.com, straight.co...

May 5, 2020

MEDIACENTRAL REPORTS RAPID REVENUE GROWTH ACROSS ALL DIGITAL PLATFORMS FROM ITS INITIAL PROGRAMMATIC ADVERTISING AND DATA INTEGRATION

MediaCentral Progresses in Digitally Transforming Analogue Legacy Publications Reports +389% month over month increase in programmatic ad revenue for NOW and the Straight in April 2020 Launches proprietary marketing technology automating the capture of behavioral d...

April 30, 2020

BRAND LOYALTY OF NOW MAGAZINE AND GEORGIA STRAIGHT REMAINS STRONG IN PRINT DESPITE COVID-19

Print Versions of the Iconic Publications Maintain 91%+ Pick UpRates Omnichannel media continues to offer advertisers access to a large and influential audience. Consolidating key audience remains a priority as MediaCentral actively pursues synergistic and accretiv...